19 As technclogy has endoled the media to pass along information with greater speed. news coverage has become a. more homogenous b. Jeis thorough c. more objective d. less biased 20 Public officials often leak to reporters to see what the political reaction will be a. trial balloons b. sound biles c. beats d. oled new Which of the following is a consequence of the rise of narrowcasting? 21 a. Young adults are more likely than other age groups to use newspapers and broadeast media as news and information sources. b. Young adults are less likely than other age groups to use newspapers and hroadeat media as news and information sources. c. Most Americans follow politics more frequently and with greater intensity than they follow popular culture. d. Narrowcisting has encouraged less reperition of stories on cable news programs. 22 The medin act as a __ between the people and policymakers. a. key linkage institution b. stockbroker c. real estare agent d. standard operating procedure 23. Which of these is an example of a major television network? a. ABC b. Knight-Ridder c. Associated Press d. Gannett

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19 As technclogy has endoled the media to pass along information with greater speed. news coverage has become a. more homogenous b. Jeis thorough c. more objective d. less biased 20 Public officials often leak to reporters to see what the political reaction will be a. trial balloons b. sound biles c. beats d. oled new Which of the following is a consequence of the rise of narrowcasting? 21 a. Young adults are more likely than other age groups to use newspapers and broadeast media as news and information sources. b. Young adults are less likely than other age groups to use newspapers and hroadeat media as news and information sources. c. Most Americans follow politics more frequently and with greater intensity than they follow popular culture. d. Narrowcisting has encouraged less reperition of stories on cable news programs. 22 The medin act as a __ between the people and policymakers. a. key linkage institution b. stockbroker c. real estare agent d. standard operating procedure 23. Which of these is an example of a major television network? a. ABC b. Knight-Ridder c. Associated Press d. Gannett

Answer 1

19. **a. more homogenous** While technology allows for faster dissemination, it also leads to a greater reliance on shared sources and wire services, resulting in similar coverage across different outlets.20. **a. trial balloons** This term refers to the intentional leaking of information to gauge public opinion before officially announcing a policy or decision.21. **b. Young adults are less likely than other age groups to use newspapers and broadcast media as news and information sources.** Narrowcasting caters to specific interests, leading younger audiences to online and specialized sources rather than traditional broadcast media.22. **a. key linkage institution** The media connects the public to policymakers by reporting on government actions, public opinion, and election campaigns.23. **a. ABC** ABC is a major television network. Knight-Ridder and Gannett are newspaper chains, and the Associated Press is a news agency.

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