Mission statements accomplish which of the following tasks? (Choose all that apply) I Implement a company's strategy I Analyze the SWOT elements in the environment I Differentiate the company from its competitors I Identify a company's products and customers I State the broad purpose of the organization

The correct answers are:<br /><br />* **Differentiate the company from its competitors:** A mission statement highlights what makes a company unique and sets it apart in the marketplace.<br />* **Identify a company's products and customers:** A mission statement often specifies the target market and the types of products or services offered.<br />* **State the broad purpose of the organization:** This is the core function of a mission statement. It explains the company's reason for existence and its overall goals.<br /><br /><br />"Implement a company's strategy" is incorrect. A mission statement guides strategy but doesn't implement it. Strategy is the *how* and the mission statement is the *why*.<br /><br />"Analyze the SWOT elements in the environment" is incorrect. A SWOT analysis is a separate process used to inform strategic planning. While a mission statement might be influenced by SWOT analysis findings, it doesn't conduct the analysis itself.<br />