The square consumers [Select] [ Select ] salesperson service provider management

<p> The concept behind this question is the basic understanding of customer value proposition in business. Customer value can be defined as the perception of what a product or service is worth to a customer compared to the alternatives. Therefore, it's the customer who ultimately decides (defines) what is valuable to them. All options given in the question (salesperson, service provider, and management) can, in fact, contribute to the creation of value by delivering a good product/service, but they merely represent, capture, and present that value—not define it. Ultimately, it is the customer's perception and their willingness to recognize or pay for this value that defines it.</p>